---
title: "RUBY REJSER ApS – CVR 18422298, financials and ownership"
description: "RUBY REJSER ApS (CVR 18422298): Ruby Rejser is a Danish travel agency based in Aarhus, with an office in Aalborg. For more than 50 years, it has specialized in active holidays and special-interest travel outside the main tourist routes, serving guests from across the Nordic region."
canonical_url: "https://datapublica.dk/en/companies/18422298-ruby-rejser-aps"
locale: "en"
route_type: "company_overview"
robots: "index,follow"
---

# RUBY REJSER ApS

RUBY REJSER ApS \(CVR 18422298\): Ruby Rejser is a Danish travel agency based in Aarhus, with an office in Aalborg. For more than 50 years, it has specialized in active holidays and special-interest travel outside the main tourist routes, serving guests from across the Nordic region.

CVR number: 18422298

## Company details

- **CVR number:** 18422298

- **Status:** Aktiv

- **Address:** Europaplads 16 1, 8000, Aarhus C

- **Legal form:** Anpartsselskab \(ApS\)

- **Founded:** Dec 29, 1994

- **Employees / FTEs:** 31 / 20

- **Production units:** 2

- **Website:** https://ruby-rejser.dk/

- **Facebook:** rubyrejser

- **Instagram:** @ruby\_rejser

- **LEI:** 2138001BUQGMVRND6Z31

## Description

Ruby Rejser is a Danish travel agency based in Aarhus, with an office in Aalborg. For more than 50 years, it has specialized in active holidays and special-interest travel outside the main tourist routes, serving guests from across the Nordic region.

Ruby Rejser arranges and sells active holidays and special-interest trips worldwide, including hiking, cycling, train, ski, expedition and cruise travel. It offers individual and group trips and provides personal travel guidance and practical travel arrangements.

### Company's own description on virk.dk

Selskabets hovedaktivitet består af salg af specielle og unikke rejser, i høj grad rettet mod aktiv ferie, ​eksempelvis cykling, vandreture og skiferier. Rejserne udbydes som individuelle-, fælles- og grupperejser.

### Products & services

Hiking holidays • Cycling holidays • Train holidays • Ski holidays • Greenland trips • Summer holidays • Hurtigruten trips • Cycling cruises • Group trips • Expedition trips • Northern Lights trips • Cruises • Personal travel guidance • Travel arrangements

### Industries

Travel agency • Active holidays • Special-interest travel

### Customer types

Active and curious travellers • Individual travellers • Groups • Families • Friends • Solo travellers

## Analysis by AI ✨

The 2025 accounts show a substantial improvement in earnings: gross profit rose to DKK 22.6 million from DKK 17.9 million the year before, while profit after tax rose to DKK 10.6 million from DKK 5.7 million. The financial year ran from 1 October 2024 to 30 September 2025.

In August 2026, the register recorded 31 employees and 20 full-time equivalents \(FTE\). The employee count was 32 in August 2025.

[Ruby Travel Group ApS](https://datapublica.dk/en/companies/31467861) has owned Ruby Rejser outright since 24 April 2015. The ownership was recorded as ending on 31 October 2025 and again from 1 November 2025, at the same 100% stake; Ruby Travel Group ApS continues to own 100% of the company. The registered share capital also increased from DKK 200,000 to DKK 300,000 through a merger, effective 1 November 2025.

Ruby Rejser has been registered at Europaplads 16 1 in Aarhus C since 13 December 2019. The company was founded on 29 December 1994.

AI-generated texts are based on registered information, which may be delayed or incomplete. Errors may occur.

## Activities and industry

- Rejsearrangørers aktiviteter

- 791200 — Rejsearrangørers aktiviteter

## Latest financial period

- **Reporting period:** 2024/25 \(1 Oct 2024 - 30 Sept 2025\)

- **Currency:** DKK

- **Gross profit:** 22,608,254

- **Operating profit:** 12,521,993

- **Profit after tax:** 10,561,119

- **Assets:** 49,575,930

- **Equity:** 20,974,913

## Founders

| Founder | Registered as founder | Current roles | Ownership |
| --- | --- | --- | --- |
| [Annemette Lygård Sørensen](https://datapublica.dk/en/people/pid_entity_4004146617-annemette-lyg-rd-s-rensen) | Dec 29, 1994 | — | — |
| [Elsebeth Rauff Lind Sørensen](https://datapublica.dk/en/people/pid_entity_4004013309-elsebeth-rauff-lind-s-rensen) | Dec 29, 1994 | — | — |
| [Jens Ole Aaris](https://datapublica.dk/en/people/pid_entity_4003940865-jens-ole-aaris) | Dec 29, 1994 | — | — |
| [Per Christensen](https://datapublica.dk/en/people/pid_entity_4004013310-per-christensen) | Dec 29, 1994 | — | — |

## People

| Person | Roles | Titles |
| --- | --- | --- |
| [Mads Bygballe Christiansen](https://datapublica.dk/en/people/pid_entity_4004156002-mads-bygballe-christiansen) | Board | BESTYRELSESMEDLEM |
| [Michael Bygballe Christiansen](https://datapublica.dk/en/people/pid_entity_4004040204-michael-bygballe-christiansen) | Board | FORMAND |
| [Nicolai Fredholm Jørgensen](https://datapublica.dk/en/people/pid_entity_4009584426-nicolai-fredholm-j-rgensen) | Board | BESTYRELSESMEDLEM |
| [Tony Dimitris Lund-Burmeister](https://datapublica.dk/en/people/pid_entity_4000779078-tony-dimitris-lund-burmeister) | Board | BESTYRELSESMEDLEM |
| [Rønnaug Engstad Laursen](https://datapublica.dk/en/people/pid_entity_4010112013-r-nnaug-engstad-laursen) | Management | ADM. DIR. |

## Auditor

| Audit firm | Auditor | Role | From |
| --- | --- | --- | --- |
| Deloitte Statsautoriseret Revisionspartnerselskab | Morten Gade Steinmetz | Statsautoriseret revisor | Dec 22, 2025 |

## Contact

### From [cvr.dk](https://datacvr.virk.dk/)

Advertising protected

Contact details from CVR must not be used for direct marketing when the entity is advertising protected. The protection does not cover details collected from the company’s own website. The general marketing rules still apply. [Read more at the Danish Business Authority](https://virksomhedsguiden.dk/content/ydelser/faa-reklamebeskyttet-din-virksomhed-i-cvr/3337006d-3b93-4bb0-bc08-82a0915c0332/)

Protected entities: Company

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 4093\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) | ma\*\*@sunwaygroup.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) |

Branches \(1\)

RUBY REJSER APS · Europaplads 16 1 · P-1003432729

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 8615\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) | p\*\*@ruby-rejser.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) |

### From [ruby-rejser.dk](https://ruby-rejser.dk/)

| Contact | Phone | Email |
| --- | --- | --- |
| Main | \(+45\) 86 15 \*\* \*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) / 86 15 \*\* \*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F18422298-ruby-rejser-aps) | — |

## Legal owners

### Current

| Owner | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| OwnerRuby Travel Group ApS | Ownership100 % | Voting rights100 % | FromNov 1, 2025 |

### Previous

| Owner | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| OwnerRuby Travel Group ApS | Ownership100 % | Voting rights100 % | FromApr 24, 2015 | ToOct 31, 2025 |

## Child companies

### Previous

| Company | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| CompanyMAGIC TOURS A/S | Ownership100 % | Voting rights100 % | FromJun 24, 2019 | ToApr 1, 2022 |

## Ultimate owners
[View ownership diagram](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/portfolio)
| Name | Ownership through | Calculated ownership |
| --- | --- | --- |
| Mads Bygballe Christiansen | Bygballe Enemark Holding ApS → Ruby Travel Group ApS | 100 % |

## Company pages

- [Overview](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps)

- [Financial report](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/financials)

- [Risk](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/risk)

- [Timeline](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/timeline)

- [Ownership and relations](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/portfolio)

- [Production units](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/production-units)

- [Gazelle](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/gazelle)

- [Investments](https://datapublica.dk/en/companies/18422298-ruby-rejser-aps/investments)

- [Company website](https://ruby-rejser.dk/)

## Official sources

- [Official CVR record on Virk](https://datacvr.virk.dk/enhed/virksomhed/18422298)

- [Official LEI record at GLEIF](https://www.gleif.org/)
