Core data
Name | NATURE PLANET ApS |
Address | Stensgårdvej 9, 5500, Middelfart |
Founded | Sep 1, 2005 |
| 49 / 41 | |
Locations (P-units) | 1View locations |
Website | https://www.natureplanet.com/ |
Branch | Engroshandel med andre husholdningsartikler i.a.n. (464990) |
Name | NATURE PLANET ApS |
Address | Stensgårdvej 9, 5500, Middelfart |
Founded | Sep 1, 2005 |
| 49 / 41 |
Locations (P-units) | 1View locations |
Website | https://www.natureplanet.com/ |
Branch | Engroshandel med andre husholdningsartikler i.a.n. (464990) |
Keep track of NATURE PLANET ApS
Description
Nature Planet designs and distributes high-quality toys, souvenirs and accessories for attractions and tourist destinations. The company focuses on responsible product design, sourcing and production, including reducing environmental impact and supporting fair working conditions.
Nature Planet designs, produces and distributes quality gift shop products and provides a value-creating business system designed to help gift shops operate and optimize their businesses.
Company's own description on virk.dk
The Company’s principal activities activities during the financial year were: Wholesale trade of toys, jewelry, and accessories for attractions and souvenir shops.
Products & services
Toys · Souvenirs · Accessories · Plush products · Gift shop products · Business system for gift shops · Fashion, trend and conservation jewelry
Industries
Retail/e-commerce · Manufacturing
Customer types
Attractions · Tourist destinations · Gift shops
Financials
| Reporting period | 2025DKK | |||||||
|---|---|---|---|---|---|---|---|---|
| Gross profit | 108,805,856 | |||||||
| Operating profit | 67,411,533 | |||||||
| Profit before tax | -8,565,039 | |||||||
| Net income | -22,778,212 | |||||||
| Total assets | 435,964,777 | |||||||
| Equity | 17,602,488 | |||||||
| Avg. employees | 55 | |||||||
2018–2025 Unlock financial history | ||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Gazelle
Candidate 2027 — one financial year missing
Gross profit must be at least 179,159,732 DKK in the financial year ending Dec 31, 2026.
Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Anne Dorthe Hjort Petersen | Registered as founderSep 1, 2005 | Current roles — | Ownership 10–14.99 %Indirect via ANNE DORTHE HJORT HOLDING ApS → LION P Holdco ApS → LION P Midco ApS → LION P Bidco ApS |
| Michael Severin | Registered as founderSep 1, 2005 | Current roles — | Ownership 10–14.99 %Indirect via MICHAEL SEVERIN HOLDING ApS → LION P Holdco ApS → LION P Midco ApS → LION P Bidco ApS |
People
| Person | Roles | Titles |
|---|---|---|
| Brian Forsingdal-Nielsen | Roles Management | TitlesDIREKTØR |
| Morten Albin Olsen | Roles Management | TitlesDIREKTØR |
| Søren Lund | Roles Management | TitlesADM. DIR. |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| KPMG | AuditorNikolaj Møller Hansen | RoleState Authorised Public Accountant | FromJun 11, 2026 |
| KPMG | AuditorNikolaj Møller Hansen | RoleState Authorised Public Accountant | FromJun 11, 2026 |
| KPMG | Auditor— | RoleStatsautoriseret Revisionspartnerselskab | FromJun 11, 2026 |
| KPMG | Auditor— | RoleStatsautoriseret Revisionspartnerselskab | FromJun 11, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership100 % | Voting rights100 % | FromJun 27, 2019 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| 🇸🇪Procuritas Capital Investors VI AB | Ownership through | 50–66.66 % |
| Anne Dorthe Hjort Petersen | 10–14.99 % | |
| Michael Severin | 10–14.99 % | |
| 🇸🇪Procuritas Capital Investors VI (E) AB | Ownership through | 5–9.99 % |