SENG A/S
Core data
Name | SENG A/S |
Address | Damvej 9, 8471, Sabro |
Founded | May 1, 2006 |
| 90 / 73 | |
Locations (P-units) | 32View locations |
Website | https://www.seng.dk/ |
 Facebook | sengdanmark |
 Instagram | @seng_danmark |
Branch | Detailhandel med møbler (475510) |
Name | SENG A/S |
Address | Damvej 9, 8471, Sabro |
Founded | May 1, 2006 |
| 90 / 73 | |
Locations (P-units) | 32View locations |
Website | https://www.seng.dk/ |
| Facebook | sengdanmark |
| Instagram | @seng_danmark |
Branch | Detailhandel med møbler (475510) |
Keep track of SENG A/S
Description
SENG is a sleep and bedroom retailer specializing in beds and helping customers find suitable sleep solutions. It sells online and through physical stores, with guidance from sleep specialists.
SENG sells beds and bedroom products, provides personal advice and online guidance, and offers configurable bed solutions tailored to customers’ needs.
Industries
Retail and e-commerce · Bedroom and sleep products
Customer types
Consumers · People seeking beds and sleep products
Financials
| Reporting period | 2024/251 Sept 2024 - 31 Aug 2025DKK | |||||||
|---|---|---|---|---|---|---|---|---|
| Gross profit | 47,192,000 | |||||||
| Operating profit | 469,000 | |||||||
| Profit before tax | -103,730,000 | |||||||
| Net income | -103,450,000 | |||||||
| Total assets | 187,409,000 | |||||||
| Equity | 106,798,000 | |||||||
| Avg. employees | 90 | |||||||
2018–2025 Unlock financial history | ||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Gazelle
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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
People
| Person | Roles | Titles |
|---|---|---|
| Hanne Bang Vorre | Roles Management | TitlesADM. DIR. |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| PricewaterhouseCoopers Statsautoriseret Revisionspartnerselskab | AuditorRune Kjeldsen | RoleState Authorised Public Accountant | FromDec 19, 2025 |
| PricewaterhouseCoopers Statsautoriseret Revisionspartnerselskab | AuditorSøren Stadel | Rolestatsautoriseret revisor | FromDec 19, 2025 |
| PricewaterhouseCoopersStatsautoriseret Revisionspartnerselskab | AuditorHenrik Kragh | Rolestatsautoriseret revisor | FromDec 19, 2025 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership100 % | Voting rights100 % | FromJul 31, 2026 |
Child companies
| Company | Ownership | Voting rights | From | To |
|---|---|---|---|---|
| Ownership100 % | Voting rights100 % | FromMay 11, 2022 | ToFeb 12, 2026 | |
| Ownership66.67–89.99 % | Voting rights66.67 % | FromOct 15, 2021 | ToMay 10, 2022 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| 🇺🇸Tempur-Pedic Management, LLC | Ownership through | 100 % |