TRUSTPILOT A/S
Core data
Name | TRUSTPILOT A/S |
Address | Pilestræde 58 5, 1112, København K |
Founded | Feb 12, 2007 |
| 326 / 311 | |
Locations (P-units) | 1View locations |
Website | https://dk.business.trustpilot.com/ |
 Facebook | Trustpilot |
 LinkedIn | trustpilot |
Branch | Drift af portaler til internettet (639100) |
Name | TRUSTPILOT A/S |
Address | Pilestræde 58 5, 1112, København K |
Founded | Feb 12, 2007 |
| 326 / 311 | |
Locations (P-units) | 1View locations |
Website | https://dk.business.trustpilot.com/ |
| Facebook | Trustpilot |
| LinkedIn | trustpilot |
Branch | Drift af portaler til internettet (639100) |
Keep track of TRUSTPILOT A/S
Description
Trustpilot is a feedback and review platform that helps businesses build trust signals, use customer feedback, and improve AI search visibility.
Company's own description on virk.dk
Trustpilot was founded in 2007 with a vision to create an independent currency of trust. A digital platform that brings businesses and consumers together to foster trust and inspire collaboration. We arefree for consumers to use, open to everybody and built on transparency. Trustpilot hosts reviews to help consumers shop with confidence and deliver rich insights to help businesses improve the experience they offer. The more consumers use our platform and share their own opinions; the richer the insights we offer businesses; and the more opportunities they have to earn the trust of consumers, from all around the world. Trustpilot A/S had an average of 311 employees in 2025 and is headquartered in Copenhagen, with operations in London, Edinburgh, New York, Denver, Melbourne, Berlin, Vilnius, Milan, and Amsterdam.
Products & services
Customer feedback collection and engagement · Open review platform · Trust signals and social proof · Customer-driven insights · AI search visibility and brand discovery · Salesforce integration · Marketing widgets · Business packages and pricing
Industries
software_saas · media_marketing
Customer types
Businesses · Brands · Webshops
Financials
| Reporting period | ||||
|---|---|---|---|---|
| Revenue | 101,985,000 | |||
| Gross profit | 83,918,000 | |||
| Profit before tax | -12,942,000 | |||
| Net income | -12,279,000 | |||
| Total assets | 85,229,000 | |||
| Equity | 6,999,000 | |||
| Avg. employees | 738 | |||
2017–2020 Unlock financial history | ||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Peter Holten Mühlmann | Registered as founderFeb 12, 2007 | Current roles Board | Ownership — |
People
| Person | Roles | Titles |
|---|---|---|
| Donna Louise Murray Vilhelmsen | Roles BoardManagement | TitlesBESTYRELSESMEDLEM • ADM. DIR. |
| Peter Holten Mühlmann | Roles Board | TitlesBESTYRELSESMEDLEM |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| PricewaterhouseCoopers Statsautoriseret Revisionspartnerselskab | AuditorKristian Pedersen | RoleState Authorised Public Accountant | FromMay 26, 2026 |
| PricewaterhouseCoopers Statsautoriseret Revisionspartnerselskab | AuditorPeter Skole-Sørensen | RoleState Authorised Public Accountant | FromMay 26, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
Foreign legal entity | Ownership100 % | Voting rights100 % | FromMar 26, 2021 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| 🇬🇧TRUSTPILOT GROUP PLC | Ownership through Direct | 100 % |