PUBLIC IMAGE ApS
Core data
Name | PUBLIC IMAGE ApS |
Address | Boulevarden 24 1 th, 9000, Aalborg |
Founded | Feb 4, 2014 |
| 5 / 4 | |
Locations (P-units) | 1View locations |
Website | https://publicimage.dk/ |
VAT registered | |
Branch | Public relations og kommunikation (733000) |
Name | PUBLIC IMAGE ApS |
Address | Boulevarden 24 1 th, 9000, Aalborg |
Founded | Feb 4, 2014 |
| 5 / 4 |
Locations (P-units) | 1View locations |
Website | https://publicimage.dk/ |
VAT registered | |
Branch | Public relations og kommunikation (733000) |
Keep track of PUBLIC IMAGE ApS
Description
PUBLIC IMAGE ApS is a public relations and communications agency specialising in strategic communications for B2B companies, particularly in marine, offshore and energy, IT/tech, construction, and logistics and food technology. It primarily serves Danish SMEs and works locally, nationally and internationally; in August 2026 it had 5 employees and 4 FTEs.
Company's own description on virk.dk
Public Image er et PR- og kommunikationsbureau med speciale i strategisk kommunikation for B2B-virksomheder. Bureauet har særligt stor erfaring inden for marine, offshore og energi, IT/tech, byggeri samt logistik- og fødevareteknologi. Kundeporteføljen består primært af danske SMV-virksomheder. Opgaverne udføres på lokalt, nationalt og internationalt niveau.
Analysis by AI ✨
Profit after tax rose to DKK 425,752 in 2025 from DKK 258,566 in 2024, despite an unexpected decline in revenue. Management attributed the decline to a prolonged period of sickness absence and also reported a rising order intake. For 2026, the company budgets for a profit of DKK 300,000–400,000.
The latest register figure shows 5 employees and 4 FTEs in August 2026. In August 2025, the figures were 4 employees and 3 FTEs.
Ownership of PUBLIC IMAGE ApS is divided between R. Gregersen Holding ApS, which has owned 10–14.99% since 20 April 2022, and Public Holding ApS, which has owned 90–99.99% since 27 June 2024. Rasmus Gregersen owns 100% of R. Gregersen Holding ApS, and Jasper Brogaard Dyg owns 100% of Public Holding ApS.
AI-generated texts are based on registered information, which may be delayed or incomplete. Errors may occur.
Financials
| Reporting period | ||||||||
|---|---|---|---|---|---|---|---|---|
| Gross profit | 2,588,106 | |||||||
| Operating profit | 553,271 | |||||||
| Profit before tax | 548,667 | |||||||
| Net income | 425,752 | |||||||
| Total assets | 1,392,261 | |||||||
| Equity | 633,167 | |||||||
| Avg. employees | 4 | |||||||
2018–2025 Unlock financial history | ||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Gazelle
Candidate 2027 — one financial year missing
Gross profit must be at least 4,100,926 DKK in the financial year ending Dec 31, 2026.
Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Esben Aaby Nielsen | Registered as founderFeb 4, 2014 | Current roles — | Ownership — |
| Jasper Brogaard Dyg | Registered as founderFeb 4, 2014 | Current roles Management | Ownership 90–99.99 %Indirect via Public Holding ApS |
People
| Person | Roles | Titles |
|---|---|---|
| Jasper Brogaard Dyg | Roles Management | TitlesDIREKTØR |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| Beierholm | AuditorDennis Høyer | RoleStatsaut. revisor | FromMay 1, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership90–99.99 % | Voting rights90 % | FromJun 27, 2024 | |
| Ownership10–14.99 % | Voting rights10 % | FromApr 20, 2022 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Jasper Brogaard Dyg | Ownership through | 90–99.99 % |
| Rasmus Gregersen | Ownership through | 10–14.99 % |