SEIER ApS
Core data
Name | SEIER ApS |
Address | Mariane Thomsens Gade 2F 1 1, 8000, Aarhus C |
Founded | Feb 6, 2012 |
Employees (CVR) | 49 |
Locations (P-units) | 1View locations |
Website | https://seier.dk/ |
 Instagram | @seierclub |
Branch | Drift af fitnesscentre (931300) |
Name | SEIER ApS |
Address | Mariane Thomsens Gade 2F 1 1, 8000, Aarhus C |
Founded | Feb 6, 2012 |
Employees (CVR) | 49 |
Locations (P-units) | 1View locations |
Website | https://seier.dk/ |
| Instagram | @seierclub |
Branch | Drift af fitnesscentre (931300) |
Keep track of SEIER ApS
Description
SEIER is a fitness club offering group training, fitness, sauna and sea bathing, and personal training in Aarhus.
SEIER provides gym self-training, group classes including reformer Pilates, yoga, HIIT and cycling, sauna and sea bathing access, and personal training. It also offers guided introductions and training support.
Company's own description on virk.dk
Selskabets væsentligste aktivitet er at drive fitnesscenter samt anden hermed efter ledelsens skøn forbundet virksomhed.
Products & services
Group training · Reformer Pilates · Reformer Pilates – Elevate · Fitness self-training · Sauna and sea bathing · Personal training · Club tours and introductory sessions
Industries
Fitness and wellness services
Customer types
Fitness club members · People seeking group training · People seeking personal training · People seeking sauna and sea bathing
Financials
| Reporting period | 2025DKK | |||||||
|---|---|---|---|---|---|---|---|---|
| Gross profit | 4,614,951 | |||||||
| Operating profit | 521,652 | |||||||
| Profit before tax | -79,756 | |||||||
| Net income | 30,649 | |||||||
| Total assets | 5,633,313 | |||||||
| Equity | 142,435 | |||||||
| Avg. employees | 6 | |||||||
2018–2025 Unlock financial history | ||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Gazelle
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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
People
| Person | Roles | Titles |
|---|---|---|
| Mads Seier-Petersen | Roles ManagementReelle ejere | TitlesDIREKTØR • Reel ejer |
| Claus Harald Hommelhoff | Roles Reelle ejere | TitlesReel ejer |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| PricewaterhouseCoopersStatsautoriseret Revisionspartnerselskab | AuditorChristian Roding | Rolestatsautoriseret revisor | FromMar 30, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership50–66.66 % | Voting rights50 % | FromDec 31, 2025 | |
| Ownership50–66.66 % | Voting rights50 % | FromDec 31, 2025 |
Beneficial owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership50 % | Voting rights50 % | FromFeb 6, 2012 | |
| Ownership0.01 % | Voting rights— | FromJan 23, 2026 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Mads Seier-Petersen | Ownership through | 50–66.66 % |
| Andreas Haugstrup Hommelhoff | Ownership through | 12.5–22.22 % |
| Kathrine Hommelhoff | Ownership through | 12.5–22.22 % |
| Nicolai Hommelhoff | Ownership through | 12.5–22.22 % |
| K/S CBH F | 4.5–10 % | |
| Claus Harald Hommelhoff | 0 % |