---
title: "PHOENIX ApS – CVR 35377476, financials and ownership"
description: "PHOENIX ApS (CVR 35377476). Active · Udskænkning af alkoholiske drikkevarer · Slagelse. 15 employees (CVR) (Jul 2026). Gross profit 1.3M DKK (2025)."
canonical_url: "https://datapublica.dk/en/companies/35377476-phoenix-aps"
locale: "en"
route_type: "company_overview"
robots: "index,follow"
---

# PHOENIX ApS

PHOENIX ApS \(CVR 35377476\). Active · Udskænkning af alkoholiske drikkevarer · Slagelse. 15 employees \(CVR\) \(Jul 2026\). Gross profit 1.3M DKK \(2025\).

CVR number: 35377476

## Company details

- **CVR number:** 35377476

- **Status:** Aktiv

- **Address:** Fisketorvet 3 st, 4200, Slagelse

- **Legal form:** Anpartsselskab \(ApS\)

- **Founded:** Jun 3, 2013

- **Employees / FTEs:** 15 / 3

- **Production units:** 1

- **Website:** https://www.theupperhill.dk/

## Description

Selskabets væsentligste aktiviteter er restaurationsvirksomhed.

## Activities and industry

- Udskænkning af alkoholiske drikkevarer

- 563020 — Udskænkning af alkoholiske drikkevarer

## Latest financial period

- **Reporting period:** 2025

- **Currency:** DKK

- **Gross profit:** 1,299,381

- **Operating profit:** 193,600

- **Profit after tax:** 125,289

- **Assets:** 1,028,813

- **Equity:** -499,305

## Founders

| Founder | Registered as founder | Current roles | Ownership |
| --- | --- | --- | --- |
| [Simon Vedel Slente](https://datapublica.dk/en/people/pid_entity_4004152697-simon-vedel-slente) | Jun 3, 2013 | — | — |
| [Stephen Phillip Hobbs](https://datapublica.dk/en/people/pid_entity_4004152023-stephen-phillip-hobbs) | Jun 3, 2013 | — | — |

## People

| Person | Roles | Titles |
| --- | --- | --- |
| [Michael Jacob Dall](https://datapublica.dk/en/people/pid_entity_4004060974-michael-jacob-dall) | Management | ADM. DIR. |

## Auditor

| Audit firm | Auditor | Role | From |
| --- | --- | --- | --- |
| Revisionscentret v/Jesper Thygesen | Jesper Thygesen | Registreret revisor, FDR | May 28, 2026 |

## Contact

### From [cvr.dk](https://datacvr.virk.dk/)

Advertising protected

Contact details from CVR must not be used for direct marketing when the entity is advertising protected. The protection does not cover details collected from the company’s own website. The general marketing rules still apply. [Read more at the Danish Business Authority](https://virksomhedsguiden.dk/content/ydelser/faa-reklamebeskyttet-din-virksomhed-i-cvr/3337006d-3b93-4bb0-bc08-82a0915c0332/)

Protected entities: Company

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 4132\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) | p\*\*@theupperhill.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) |

Branches \(2\)

PHOENIX ApS · Fisketorvet 3 st · P-1018564994

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 7217\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) | p\*\*@theupperhill.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) |

The Upper Hill · Fisketorvet 3 · P-1018803506

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 2845\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) | ja\*\*\*\*\*@stofanet.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35377476-phoenix-aps) |

## Legal owners

### Current

| Owner | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| OwnerDALLAS HOLDING ApS | Ownership100 % | Voting rights100 % | FromMay 6, 2021 |

### Previous

| Owner | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| OwnerSteffen Jensen Holding 2016 ApS | Ownership50–66.66 % | Voting rights50 % | FromOct 1, 2020 | ToMay 6, 2021 |
| OwnerDALLAS HOLDING ApS | Ownership50–66.66 % | Voting rights50 % | FromOct 1, 2020 | ToMay 5, 2021 |
| OwnerHans Watson | Ownership10–14.99 % | Voting rights10 % | FromMay 31, 2017 | ToOct 1, 2020 |
| OwnerRobert Nagel Hansen | Ownership10–14.99 % | Voting rights10 % | FromMay 31, 2017 | ToOct 1, 2020 |
| OwnerDALLAS HOLDING ApS | Ownership33.33–49.99 % | Voting rights33.33 % | FromMay 31, 2017 | ToSep 30, 2020 |
| OwnerSteffen Jensen Holding 2016 ApS | Ownership33.33–49.99 % | Voting rights33.33 % | FromMay 31, 2017 | ToSep 30, 2020 |
| OwnerDALLAS HOLDING ApS | Ownership50–66.66 % | Voting rights50 % | FromMay 29, 2017 | ToMay 30, 2017 |
| OwnerSteffen Jensen Holding 2016 ApS | Ownership50–66.66 % | Voting rights50 % | FromMay 29, 2017 | ToMay 30, 2017 |
| OwnerSimon Vedel Slente | Ownership50–66.66 % | Voting rights50 % | FromAug 17, 2016 | ToMay 29, 2017 |
| OwnerDALLAS HOLDING ApS | Ownership25–33.32 % | Voting rights25 % | FromAug 17, 2016 | ToMay 28, 2017 |
| OwnerSteffen Jensen Holding 2016 ApS | Ownership25–33.32 % | Voting rights25 % | FromAug 17, 2016 | ToMay 28, 2017 |

## Ultimate owners
[View ownership diagram](https://datapublica.dk/en/companies/35377476-phoenix-aps/portfolio)
| Name | Ownership through | Calculated ownership |
| --- | --- | --- |
| Michael Jacob Dall | DALLAS HOLDING ApS | 100 % |

## Company pages

- [Overview](https://datapublica.dk/en/companies/35377476-phoenix-aps)

- [Financial report](https://datapublica.dk/en/companies/35377476-phoenix-aps/financials)

- [Risk](https://datapublica.dk/en/companies/35377476-phoenix-aps/risk)

- [Timeline](https://datapublica.dk/en/companies/35377476-phoenix-aps/timeline)

- [Ownership and relations](https://datapublica.dk/en/companies/35377476-phoenix-aps/portfolio)

- [Production units](https://datapublica.dk/en/companies/35377476-phoenix-aps/production-units)

- [Gazelle](https://datapublica.dk/en/companies/35377476-phoenix-aps/gazelle)

- [Investments](https://datapublica.dk/en/companies/35377476-phoenix-aps/investments)

- [Company website](https://www.theupperhill.dk/)

## Official sources

- [Official CVR record on Virk](https://datacvr.virk.dk/enhed/virksomhed/35377476)