---
title: "DDI Group ApS – CVR 35477357, financials and ownership"
description: "DDI Group ApS (CVR 35477357). Active · Engroshandel med andre husholdningsartikler i.a.n. · Herning. 50 employees (CVR). Gross profit 15.3M DKK (2025)."
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route_type: "company_overview"
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---

# DDI Group ApS

DDI Group ApS \(CVR 35477357\). Active · Engroshandel med andre husholdningsartikler i.a.n. · Herning. 50 employees \(CVR\). Gross profit 15.3M DKK \(2025\).

CVR number: 35477357

## Company details

- **CVR number:** 35477357

- **Status:** Aktiv

- **Address:** Bitsovvej 1, 7400, Herning

- **Legal form:** Anpartsselskab \(ApS\)

- **Founded:** Sep 10, 2013

- **Employees \(CVR\):** 50

- **Production units:** 3

- **Website:** https://www.ddigroup.com/

- **Facebook:** ddigroupaps

- **Instagram:** @ddigroup\_

- **LinkedIn:** ddigroupaps

- **LEI:** 254900ZPV3FZLEGWO768

## Description

DDI is the home of multiple Danish living and childhood brands, offering contemporary furniture, lighting, home décor, and thoughtfully designed children’s essentials. It supports business customers through sourcing, logistics, fulfillment, customer service, digital solutions, and marketing support.

DDI provides businesses with access to multiple Danish design brands and products through a B2B shop, shared logistics and fulfillment, customer service, key account management, digital solutions, and centralized marketing support.

### Company's own description on virk.dk

DDI Group er en platform for konsolidering af design- og livsstilsbrands. Dette gøres igennem en forretningsplatform, som understøtter vækst og innovation gennem synergier, kompetencer, digitale værktøjer og fælles salgsnetværk.

### Products & services

Contemporary furniture • Lighting • Home décor • Children’s essentials • B2B shop • Sourcing • Shared logistics and fulfillment • Customer service and key account management • Product master data • Integrations • Marketing content • E-commerce packaging data • Centralized marketing support

### Industries

Furniture and home décor • Children’s products • B2B brand distribution and services

### Customer types

Businesses • Dealers • Business partners • Key account customers

## Activities and industry

- Engroshandel med andre husholdningsartikler i.a.n.

- 464990 — Engroshandel med andre husholdningsartikler i.a.n.

## Latest financial period

- **Reporting period:** 2025

- **Currency:** DKK

- **Gross profit:** 15,296,965

- **Operating profit:** 3,734,250

- **Profit after tax:** 1,769,160

- **Assets:** 82,630,796

- **Equity:** 53,365,617

## Founders

| Founder | Registered as founder | Current roles | Ownership |
| --- | --- | --- | --- |
| [Paul Christian Bendtsen](https://datapublica.dk/en/people/pid_entity_4004172846-paul-christian-bendtsen) | Sep 10, 2013 | — | Indirect owner · unknown stake |

## People

| Person | Roles | Titles |
| --- | --- | --- |
| [Christian Rosenkilde Christensen](https://datapublica.dk/en/people/pid_entity_4000738856-christian-rosenkilde-christensen) | Board | BESTYRELSESMEDLEM |
| [Claus Hyldgaard](https://datapublica.dk/en/people/pid_entity_4000071456-claus-hyldgaard) | Board | FORMAND |
| [Kaja Wiegand Møller](https://datapublica.dk/en/people/pid_entity_4000763046-kaja-wiegand-m-ller) | Board | BESTYRELSESMEDLEM |
| [Lars Ole Kamp](https://datapublica.dk/en/people/pid_entity_4000564799-lars-ole-kamp) | Board | BESTYRELSESMEDLEM |
| [Nicolai Hartung](https://datapublica.dk/en/people/pid_entity_4004118060-nicolai-hartung) | Board | BESTYRELSESMEDLEM |
| [Steen Engelbrecht](https://datapublica.dk/en/people/pid_entity_4004001880-steen-engelbrecht) | Management | ADM. DIR. |

## Auditor

| Audit firm | Auditor | Role | From |
| --- | --- | --- | --- |
| BDO Statsautoriseret Revisionspartnerselskab | Martin Jochens Lück | Statsautoriseret revisor | Jun 29, 2026 |
| BDO Statsautoriseret Revisionspartnerselskab | — | — | Jun 29, 2026 |

## Contact

### From [cvr.dk](https://datacvr.virk.dk/)

Advertising protected

Contact details from CVR must not be used for direct marketing when the entity is advertising protected. The protection does not cover details collected from the company’s own website. The general marketing rules still apply. [Read more at the Danish Business Authority](https://virksomhedsguiden.dk/content/ydelser/faa-reklamebeskyttet-din-virksomhed-i-cvr/3337006d-3b93-4bb0-bc08-82a0915c0332/)

Protected entities: Company; DDI Group ApS · Langhøjvej 1B st · P-1018764799

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 2594\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35477357-ddi-group-aps) | co\*\*\*\*\*@ddigroup.com [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35477357-ddi-group-aps) |

Branches \(1\)

DDI Group ApS · Langhøjvej 1B st · P-1018764799

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 2594\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35477357-ddi-group-aps) | c\*\*@ddigroup.com [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35477357-ddi-group-aps) |

### From [ddigroup.com](https://www.ddigroup.com/)

| Contact | Phone | Email |
| --- | --- | --- |
| Company | +45 2594\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F35477357-ddi-group-aps) | — |

## Legal owners

### Current

| Owner | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| OwnerSBP MidCo ApS | Ownership100 % | Voting rights100 % | FromMay 9, 2025 |

### Previous

| Owner | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| OwnerThe Friendship Group ApS | Ownership100 % | Voting rights100 % | FromJul 6, 2020 | ToMay 9, 2025 |
| OwnerPCB HOLDING ApS | Ownership50–66.66 % | Voting rights50 % | FromSep 10, 2013 | ToJul 6, 2020 |
| OwnerROLIGHED OLESEN HOLDING ApS | Ownership50–66.66 % | Voting rights50 % | FromSep 10, 2013 | ToJul 6, 2020 |

## Child companies

### Current

| Company | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| CompanyDDI Group - Living A/S | Ownership100 % | Voting rights100 % | FromAug 30, 2025 |
| CompanyPlauborg Furniture ApS | Ownership100 % | Voting rights100 % | FromNov 3, 2025 |
| CompanyReCollector ApS | Ownership100 % | Voting rights100 % | FromAug 30, 2025 |
| CompanyDesignselskabet af 29. juni 2025 ApS | Ownership33.33–49.99 % | Voting rights33.33 % | FromJun 16, 2025 |

### Previous

| Company | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| CompanyGEJST ApS | Ownership100 % | Voting rights100 % | FromDec 9, 2025 | ToDec 16, 2025 |
| CompanyFILIBABBA ApS | Ownership100 % | Voting rights100 % | FromDec 22, 2019 | ToAug 18, 2020 |
| CompanyFILIBABBA ApS | Ownership66.67–89.99 % | Voting rights66.67 % | FromNov 20, 2019 | ToDec 21, 2019 |
| CompanyFILIBABBA ApS | Ownership50–66.66 % | Voting rights50 % | FromNov 20, 2015 | ToNov 19, 2019 |
| CompanyKuki Interior ApS | Ownership50–66.66 % | Voting rights50 % | FromAug 1, 2016 | ToDec 19, 2016 |

## Ultimate owners

The structure contains circular ownership. Aggregate stakes cannot be calculated reliably.
[View ownership diagram](https://datapublica.dk/en/companies/35477357-ddi-group-aps/portfolio)
| Name | Ownership through | Calculated ownership |
| --- | --- | --- |
| Allan Birkmose Bjørn | Bjørn Finans ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Allan Witt Kempel | WITT INVEST ApS → Witt Capital ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Christian Rosenkilde Christensen | CCDigital ApS → Copento Capital ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Claus Hyldgaard | Dansk Vækst ApS → Copento Capital ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Kasper Witt Kempel | WITT INVEST ApS → Witt Capital ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Lasse Rolighed Olesen | ROLIGHED OLESEN HOLDING ApS → The Friendship Group ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Nanna Witt Kempel | WITT INVEST ApS → Witt Capital ApS → The White Box A/S → The White Box Ventures ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |
| Paul Christian Bendtsen | PCB HOLDING ApS → The Friendship Group ApS → Dansk Design Invest A/S → Dansk Design Invest Holding ApS → SBP MidCo ApS | Unknown stake |

## Company pages

- [Overview](https://datapublica.dk/en/companies/35477357-ddi-group-aps)

- [Financial report](https://datapublica.dk/en/companies/35477357-ddi-group-aps/financials)

- [Risk](https://datapublica.dk/en/companies/35477357-ddi-group-aps/risk)

- [Timeline](https://datapublica.dk/en/companies/35477357-ddi-group-aps/timeline)

- [Ownership and relations](https://datapublica.dk/en/companies/35477357-ddi-group-aps/portfolio)

- [Production units](https://datapublica.dk/en/companies/35477357-ddi-group-aps/production-units)

- [Gazelle](https://datapublica.dk/en/companies/35477357-ddi-group-aps/gazelle)

- [Investments](https://datapublica.dk/en/companies/35477357-ddi-group-aps/investments)

- [Company website](https://www.ddigroup.com/)

## Official sources

- [Official CVR record on Virk](https://datacvr.virk.dk/enhed/virksomhed/35477357)

- [Official LEI record at GLEIF](https://www.gleif.org/)