PAS NORMAL STUDIOS ApS

CVR36440473

Key figures

Updated 4 May 2026
Return on assets
10.2%
Return on equity
7%
Current ratio
766.1%
Equity ratio
86.9%

Profit and loss

Reporting period
Gross profit
63,610,321
Operating profit
14,381,079
Finance income
274,150
Finance expenses
3,781,929
Tax expense
2,292,119
Profit/loss for the year
8,581,181

Employees

Reporting period
Avg. employees
78
Personnel costs
44,855,115 DKK

Balance sheet

Reporting period
Cash and cash equivalents
46,723,603
Current assets
129,622,624
Non-current assets
11,542,517
Total assets
141,165,141
Equity
122,688,526
Liabilities
18,476,615
Current liabilities
16,918,709

Working capital

Reporting period
Inventories
56,736,816
Trade receivables
17,165,481
Other current receivables
512,214
Trade payables
11,874,103

Capital and dividend

Reporting period
Contributed capital
57,175
Retained earnings
121,546,603

Investments and assets

Reporting period
Long-term investments and receivables
2,152,933
Property, plant and equipment
5,568,895

Annual report highlights

Official annual report · 2025

Business and development

Primary activities

The Group's purpose is to design, develop and sell sports and leisure clothing as well as other clothing items, products and merchandise for sports and leisure use and related businesses.

Development in activities and financial affairs

The income statement of the Group for 2025 shows a profit of DKK 8,581,181, and on 31 December 2025 the balance sheet of the Group shows an equity of DKK 122,688,526.

Expected development

The management expects a topline growth of 10-15% compared to 2025.

Result compared with previously expected development

The group's result for the year is not at the level announced in the annual report for 2024, where the expectation was set for a growth in the result before tax of 20% compared to 2024. The board of directors and the executive board acknowledge the year's result, as the market is characterized by a high competition with large discounts from competitors.During the financial year, the group has made significant investments in the company's leadership team, technical platform, including strengthening the organization and investing in product development and marketing. In addition, the group has opened a new subsidiary in China, in addition to the existing ones in Mallorca, Spain, in Copenhagen, Denmark, Munich, Germany and in San Francisco, USA.

Management review (fallback)

Research and development

Investments have been made in development costs related to the company's growth platform – both within Product Development and internal systems.…

Risks and material matters

Recognition or measurement uncertainty

There has been no uncertainty regarding recognition and measurement in the Annual Report.

Unusual matters affecting recognition or measurement

The financial position at 31 December 2025 of the Group and the results of the activities and cash flows of the Group for the financial year for 2025 have not been affected by any unusual events.

Significant events after the reporting period

No events materially affecting the assessment of the Annual Report have occurred after the balance sheet date.

Commitments and security

Contingent liabilities

Rental and lease obligationsLease obligations under operating leases. Total future lease payments:

Within 1 year…

Assets pledged as security

Charges and securityThe following assets have been placed as security with bankers:

Indemnity letter totaling DKK 6,500,000, providing a corporate lien…

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