Firstgrade ApS

CVR36696842

Core data

Name
Firstgrade ApS
Address
Esbjergvej 101, 6000, Kolding
Founded
Mar 24, 2015
30 / 15
Locations (P-units)
3View locations
Website
https://firstgrade.dk/
Branch
Industrielt design og modedesign (741100)

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Description

FirstGrade is an online shop offering school-year equipment, outdoor play products, clothing, party products, and other items featuring designs from Danish YouTubers.

FirstGrade sells consumer products through an online shop, including school bags, pencil cases, sports and outdoor-play equipment, clothing, toys, drink bottles, and party packs.

Company's own description on virk.dk

Hovedaktiviteten er at drive virksomhed med design af tøj, tekstiler og dertil hørende beslægtet virksomhed.

Products & services

School bags · Pencil cases · Football · Scooters · Electric water guns · Clothing · Toys and plush products · Drink bottles · Party packs

Industries

Retail/e-commerce

Customer types

Schoolchildren and families shopping for school-year and leisure products

Financials

Company financials
Reporting period
2025/261 Jul 2025 - 30 Jun 2026DKK
Gross profit
11,800,484
Operating profit
3,644,198
Profit before tax
3,353,070
Net income
2,605,729
Total assets
28,847,310
Equity
5,761,150
Avg. employees
20
2018–2026

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Datapublica Risk Score

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Assesses the risk of financial distress using the company’s accounts, history, and connections.
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What goes into the assessment

  • Financials

  • Accounts and history

  • Owners and management

  • Company and connections

Standard: Score and risk bandPro: Also a detailed explanation of the factors

Contact

From cvr.dk

Company
4166****Show full
se*****@firstgrade.dkShow full

From firstgrade.dk

Main
la***@firstgrade.dkShow full
Company
30 58 ** **Show full
Børsen Gazelle no. 22025Børsen Gazelle
Børsen Gazelle no. 12024Børsen Gazelle

Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.

Founders

FounderRegistered as founderCurrent rolesOwnership
Anders Møller HansenRegistered as founderMar 24, 2015Current roles
—
Ownership
33.33–49.99 %Indirect via Eiqu Miller ApS
Jesper Ezic MortensenRegistered as founderMar 24, 2015Current roles
Management
Ownership
33.33–49.99 %Indirect via JEMO Holding Invest ApS

People

Jesper Ezic MortensenRoles
Management
TitlesDIREKTØR

Auditor

Martinsen, Statsautoriseret RevisionspartnerselskabAuditorAndy Philipp GøttigRolestatsautoriseret revisorFromOct 1, 2026
Ownership33.33–49.99 %Voting rights33.33 %FromJan 29, 2024
Ownership33.33–49.99 %Voting rights33.33 %FromJan 29, 2024
Ownership15–19.99 %Voting rights15 %FromApr 29, 2025
Ownership5–9.99 %Voting rights5 %FromJul 11, 2024

Child companies

Ownership25–33.32 %Voting rights25 %FromMay 21, 2026

Ultimate owners

Anders Møller Hansen
Ownership through
33.33–49.99 %
Jesper Ezic Mortensen
Ownership through
33.33–49.99 %
Jasmin Desirée Lind Schultz
Ownership through
7.5–13.33 %
Mika Valentin Lind Schultz
Ownership through
7.5–13.33 %
Brian Warming
Ownership through
5–9.99 %

Official sources