Smartkidz ApS
Core data
Name | Smartkidz ApS |
Address | Fiskeløkken 4, 5330, Munkebo |
Founded | Jun 9, 2016 |
| 20 / 11 | |
Locations (P-units) | 1View locations |
Website | https://www.smartkidz.dk/shop/frontpage.html |
 Facebook | Smartkidz.dk |
 Instagram | @smartkidzdk |
 LinkedIn | smartkidz-dk |
Branch | Detailhandel med baby- og børnetøj (477120) |
Name | Smartkidz ApS |
Address | Fiskeløkken 4, 5330, Munkebo |
Founded | Jun 9, 2016 |
| 20 / 11 | |
Locations (P-units) | 1View locations |
Website | https://www.smartkidz.dk/shop/frontpage.html |
| Facebook | Smartkidz.dk |
| Instagram | @smartkidzdk |
| LinkedIn | smartkidz-dk |
Branch | Detailhandel med baby- og børnetøj (477120) |
Keep track of Smartkidz ApS
Description
Smartkidz is an online shop selling affordable, high-quality children's clothing and baby clothing for boys and girls aged 0 to 12 years, including clothing from popular brands and customer-club benefits.
Smartkidz sells children's clothing and baby clothing online, including everyday wear, outdoor clothing, party clothing and baby clothes. It offers discounted prices, package deals, sales and customer-club benefits such as free delivery in Denmark.
Company's own description on virk.dk
Selskabets væsentligste aktiviteter består i fjernsalg af baby og børnetøj, samt andre aktiviteter knyttet hertil.
Products & services
Children's clothing · Baby clothing · Everyday clothing · Outdoor clothing · Party clothing · Baby packages containing one piece of baby clothing · Package deals · Customer club with free delivery and exchanges
Industries
Online retail · Children's clothing · Baby clothing
Customer types
Parents · Households with children · Children aged 0 to 12 years
Financials
| Reporting period | 2025DKK | |||||||
|---|---|---|---|---|---|---|---|---|
| Gross profit | 6,218,080 | |||||||
| Operating profit | 678,507 | |||||||
| Profit before tax | 443,621 | |||||||
| Net income | 328,947 | |||||||
| Total assets | 14,000,470 | |||||||
| Equity | 4,696,377 | |||||||
| Avg. employees | 18 | |||||||
2018–2025 Unlock financial history | ||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Contact
From smartkidz.dk
| Contact | Phone | |
|---|---|---|
| Følg Smartkidz | 5211****Show full | — |
Gazelle
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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Martin Boiskouv Nielsen | Registered as founderJun 9, 2016 | Current roles BoardReelle ejere | Ownership 45 %Beneficial |
| Nanna Rosenkilde Augustinus | Registered as founderJun 9, 2016 | Current roles Management | Ownership — |
People
| Person | Roles | Titles |
|---|---|---|
| Martin Boiskouv Nielsen | Roles BoardReelle ejere | TitlesBESTYRELSESMEDLEM • Reel ejer |
| Michael Boiskouv Nielsen | Roles BoardReelle ejere | TitlesBESTYRELSESMEDLEM • FORMAND • Reel ejer |
| Nanna Rosenkilde Augustinus | Roles Management | TitlesADM. DIR. |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| Revision 360Statsautoriseret Revisionsinteressentskab | AuditorJoachim Filtenborg Flyman | RoleStatsautoriseret revisor | FromApr 1, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership33.33–49.99 % | Voting rights33.33 % | FromMay 15, 2020 | |
| Ownership33.33–49.99 % | Voting rights33.33 % | FromMay 15, 2020 | |
| Ownership10–14.99 % | Voting rights10 % | FromMay 30, 2020 |
Beneficial owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership45 % | Voting rights45 % | FromMay 20, 2020 | |
| Ownership45 % | Voting rights45 % | FromMay 20, 2020 |
Child companies
| Company | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership10–14.99 % | Voting rights10 % | FromOct 19, 2020 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Martin Boiskouv Nielsen | Ownership through | 33.33–49.99 % |
| Michael Boiskouv Nielsen | Ownership through | 33.33–49.99 % |
| Ole Bang Nielsen | Ownership through | 10–14.99 % |
Indirectly owned companies
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Musik i Teltet Aps. | Ownership through | 1.5–3 % |