Nupo ApS

CVR37847518

Core data

Name
Nupo ApS
Address
Midtager 29 2 tv, 2605, Brøndby
Founded
Jun 29, 2016
18 / 17
Locations (P-units)
1View locations
Website
https://nupo.dk/
Facebook
nupodanmark
Instagram
@nupo
Branch
Engroshandel med andre fødevarer (463800)

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Description

Nupo is a Danish food company offering complete nutrition, meal replacements, and convenient nutritious meals for everyday life and weight-management plans. The website presents Nupo as a controlled Danish food business and states that it has existed since 1981.

Nupo develops and sells complete nutrition and meal-replacement products, including diet shakes, meals, soups, desserts, bars, and shakes. It also offers structured Nupo Diet plans and One Meal and Smart Food products.

Company's own description on virk.dk

Selskabets aktiviteter består i at sælge produkter til vægttab, vægtvedligeholdelse og sundere snacking. Produkterne sælges online og på diverse detailmarkeder i ind- og udland.

Products & services

Nupo Diet complete meal-replacement plans · Diet shakes · Diet meals and oatmeals · Diet soups · Diet desserts · One Meal shakes · One Meal bars · Smart Food

Industries

Food and nutrition · Meal replacements · Weight management

Customer types

Consumers seeking complete nutrition or meal replacements · People pursuing weight loss or weight management · People needing convenient meals for everyday life, travel, or work

Financials

Company financials
Reporting period
2024/251 May 2024 - 30 Apr 2025DKK
Gross profit
19,989,399
Operating profit
6,585,024
Profit before tax
5,532,790
Net income
4,299,887
Total assets
47,910,543
Equity
14,082,182
Avg. employees
17
2018–2025

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  • Financials

  • Accounts and history

  • Owners and management

  • Company and connections

Standard: Score and risk bandPro: Also a detailed explanation of the factors

Contact

From cvr.dk

Gazelle

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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.

People

Ivan Bjerg-LarsenRoles
Board
TitlesFORMAND
Jesper Bjerg-LarsenRoles
Board
TitlesBESTYRELSESMEDLEM
Kim BachRoles
Board
TitlesBESTYRELSESMEDLEM
Morten Bo MadsenRoles
Board
TitlesBESTYRELSESMEDLEM
Peter WedelheimRoles
BoardManagement
TitlesBESTYRELSESMEDLEM • ADM. DIR.

Auditor

BeierholmAuditorThomas ThomsenRoleStatsaut. revisorFromNov 6, 2025
Ownership66.67–89.99 %Voting rights66.67 %FromMar 28, 2022
Ownership15–19.99 %Voting rights15 %FromMar 28, 2022

Child companies

Ownership5–9.99 %Voting rights5 %FromDec 23, 2024

Ultimate owners

Ivan Bjerg-Larsen
22.22–44.99 %
Jesper Bjerg-Larsen
22.22–44.99 %
Thomas Bjerg-Larsen
22.22–44.99 %
Gitte Hjortflod
Ownership through
7.5–13.33 %
Peter Wedelheim
Ownership through
7.5–13.33 %

Indirectly owned companies

Calculated through shown level 2–3 paths
Diætisthuset ApS
5–9.99 %
Liva Healthcare A/S
5–9.99 %

Official sources