---
title: "MS 2018 ApS – CVR 39889471, financials and ownership"
description: "MS 2018 ApS (CVR 39889471). Active · Detailhandel med sports- og fritidsudstyr · København K. 1 employees (CVR) (Jul 2026). Gross profit 129.3K DKK (2025)."
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locale: "en"
route_type: "company_overview"
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---

# MS 2018 ApS

MS 2018 ApS \(CVR 39889471\). Active · Detailhandel med sports- og fritidsudstyr · København K. 1 employees \(CVR\) \(Jul 2026\). Gross profit 129.3K DKK \(2025\).

CVR number: 39889471

## Company details

- **CVR number:** 39889471

- **Status:** Aktiv

- **Address:** Borgergade 2 5 th, 1300, København K

- **Legal form:** Anpartsselskab \(ApS\)

- **Founded:** Sep 24, 2018

- **Employees / FTEs:** 1 / 1

- **Production units:** 1

## Description

Selskabets hovedaktivitet består i at drive virksomhed ved at udvikle, markedsføre og sælge sportsservices samt hermed beslægtet virksomhed.

## Activities and industry

- Detailhandel med sports- og fritidsudstyr

- 476310 — Detailhandel med sports- og fritidsudstyr

## Latest financial period

- **Reporting period:** 2025

- **Currency:** DKK

- **Gross profit:** 129,280

- **Operating profit:** -931,202

- **Profit after tax:** -1,153,976

- **Assets:** 5,630,011

- **Equity:** 1,869,180

## Founders

| Founder | Registered as founder | Current roles | Ownership |
| --- | --- | --- | --- |
| [Per Frimann Hansen](https://datapublica.dk/en/people/pid_entity_4000421250-per-frimann-hansen) | Sep 24, 2018 | — | — |

## People

| Person | Roles | Titles |
| --- | --- | --- |
| [Jens Philip Therp](https://datapublica.dk/en/people/pid_entity_4006212621-jens-philip-therp) | Board | BESTYRELSESMEDLEM |
| [Jesper Kolind Poulsen Lassen](https://datapublica.dk/en/people/pid_entity_4003912978-jesper-kolind-poulsen-lassen) | Board | BESTYRELSESMEDLEM |
| [Kim Tosti Nielsen](https://datapublica.dk/en/people/pid_entity_4000716051-kim-tosti-nielsen) | Board | FORMAND |
| [Simon Secher Pedersen](https://datapublica.dk/en/people/pid_entity_4006895759-simon-secher-pedersen) | Board • Management | BESTYRELSESMEDLEM • ADM. DIR. |

## Auditor

| Audit firm | Auditor | Role | From |
| --- | --- | --- | --- |
| Baker Tilly Denmark | Morten Friis Munksgaard | statsautoriseret revisor | Jul 23, 2026 |
| Baker Tilly Denmark | — | — | Jul 23, 2026 |

## Legal owners

### Current

| Owner | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| OwnerHELOMA ApS | Ownership20–24.99 % | Voting rights20 % | FromOct 11, 2022 |
| OwnerJESPER KOLIND LASSEN HOLDING ApS | Ownership20–24.99 % | Voting rights20 % | FromOct 11, 2022 |
| OwnerSELSKABET AF 1. AUGUST 1931 A/S | Ownership20–24.99 % | Voting rights20 % | FromOct 11, 2022 |
| OwnerTOSTI HOLDING ApS | Ownership20–24.99 % | Voting rights20 % | FromOct 11, 2022 |
| OwnerCHRISTGAU HOLDING ApS | Ownership5–9.99 % | Voting rights5 % | FromApr 27, 2021 |
| OwnerMLI ACQ SPV1 ApS | Ownership5–9.99 % | Voting rights5 % | FromApr 27, 2021 |
| OwnerSimon Secher Holding ApS | Ownership5–9.99 % | Voting rights5 % | FromApr 27, 2021 |

### Previous

| Owner | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| OwnerHELOMA ApS | Ownership15–19.99 % | Voting rights15 % | FromApr 27, 2021 | ToOct 10, 2022 |
| OwnerJESPER KOLIND LASSEN HOLDING ApS | Ownership15–19.99 % | Voting rights15 % | FromApr 27, 2021 | ToOct 10, 2022 |
| OwnerSELSKABET AF 1. AUGUST 1931 A/S | Ownership15–19.99 % | Voting rights15 % | FromApr 27, 2021 | ToOct 10, 2022 |
| OwnerTOSTI HOLDING ApS | Ownership15–19.99 % | Voting rights15 % | FromApr 27, 2021 | ToOct 10, 2022 |
| OwnerGrundtvig Thomassen ApS | Ownership5–9.99 % | Voting rights5 % | FromSep 24, 2018 | ToApr 27, 2021 |
| OwnerSimon Secher Holding ApS | Ownership15–19.99 % | Voting rights15 % | FromMar 1, 2019 | ToApr 26, 2021 |
| OwnerTOSTI HOLDING ApS | Ownership15–19.99 % | Voting rights15 % | FromMar 1, 2019 | ToApr 26, 2021 |
| OwnerCHRISTGAU HOLDING ApS | Ownership15–19.99 % | Voting rights15 % | FromSep 24, 2018 | ToApr 26, 2021 |
| OwnerHELOMA ApS | Ownership15–19.99 % | Voting rights15 % | FromSep 24, 2018 | ToApr 26, 2021 |
| OwnerJESPER KOLIND LASSEN HOLDING ApS | Ownership15–19.99 % | Voting rights15 % | FromSep 24, 2018 | ToApr 26, 2021 |
| OwnerTOSTI HOLDING ApS | Ownership25–33.32 % | Voting rights25 % | FromSep 24, 2018 | ToFeb 28, 2019 |
| OwnerSimon Secher Holding ApS | Ownership10–14.99 % | Voting rights10 % | FromSep 24, 2018 | ToFeb 28, 2019 |

## Ultimate owners
[View ownership diagram](https://datapublica.dk/en/companies/39889471-ms-2018-aps/portfolio)
| Name | Ownership through | Calculated ownership |
| --- | --- | --- |
| Henrik Madsen | HELOMA ApS | 20–24.99 % |
| Jesper Kolind Poulsen Lassen | JESPER KOLIND LASSEN HOLDING ApS | 20–24.99 % |
| Kim Tosti Nielsen | TOSTI HOLDING ApS | 20–24.99 % |
| Joachim Valdemar Elmenhoff Christgau | CHRISTGAU HOLDING ApS | 5–9.99 % |
| Simon Secher Pedersen | Simon Secher Holding ApS | 5–9.99 % |
| Nikolaj Magne Larsen | MAGNE LARSEN INVESTMENTS ApS → MLI PORTFOLIO HOLDING ApS → MLI ACQ SPV1 ApS | 3.33–9 % |
| Bernt Johan Qvistgaard Therp | SELSKABET AF 1. AUGUST 1931 A/S | 3–5 % |
| Camilla Louise Therp | SELSKABET AF 1. AUGUST 1931 A/S | 3–5 % |
| Charlotte Grøn Therp | SELSKABET AF 1. AUGUST 1931 A/S | 3–5 % |
| Jens Philip Therp | SELSKABET AF 1. AUGUST 1931 A/S | 3–5 % |
| Peter Lucas Therp | SELSKABET AF 1. AUGUST 1931 A/S | 3–5 % |
| Hans Holger Therp | SELSKABET AF 1. AUGUST 1931 A/S | 1–2.5 % |
| Morten Revsbech | MLI ACQ SPV1 ApS | 0.75–2 % |
| Claus Quisgaard Trentel | MLI ACQ SPV1 ApS | 0.25–1 % |

## Company pages

- [Overview](https://datapublica.dk/en/companies/39889471-ms-2018-aps)

- [Financial report](https://datapublica.dk/en/companies/39889471-ms-2018-aps/financials)

- [Risk](https://datapublica.dk/en/companies/39889471-ms-2018-aps/risk)

- [Timeline](https://datapublica.dk/en/companies/39889471-ms-2018-aps/timeline)

- [Ownership and relations](https://datapublica.dk/en/companies/39889471-ms-2018-aps/portfolio)

- [Production units](https://datapublica.dk/en/companies/39889471-ms-2018-aps/production-units)

- [Gazelle](https://datapublica.dk/en/companies/39889471-ms-2018-aps/gazelle)

- [Investments](https://datapublica.dk/en/companies/39889471-ms-2018-aps/investments)

## Official sources

- [Official CVR record on Virk](https://datacvr.virk.dk/enhed/virksomhed/39889471)
