Relewise ApS
Core data
Name | Relewise ApS |
Address | Trindsøvej 8 1, 8000, Aarhus C |
Founded | Apr 1, 2020 |
| 20 / 18 | |
Locations (P-units) | 1View locations |
Website | https://www.relewise.com/ |
 LinkedIn | relewise |
Branch | Computerprogrammering (621000) |
Name | Relewise ApS |
Address | Trindsøvej 8 1, 8000, Aarhus C |
Founded | Apr 1, 2020 |
| 20 / 18 |
Locations (P-units) | 1View locations |
Website | https://www.relewise.com/ |
| LinkedIn | relewise |
Branch | Computerprogrammering (621000) |
Keep track of Relewise ApS
Description
Relewise is a personalization platform providing AI-powered search, recommendations, and merchandising for B2B and B2C e-commerce businesses.
Relewise provides a headless, API-first search and personalization platform that uses real-time shopper behavior, product context, and language-aware AI to deliver personalized search results, recommendations, and shopping experiences.
Company's own description on virk.dk
The company's main activity is the development and sale of software as well as other related business activities.
Products & services
Search and personalization platform · Personalized search · Predictive search and autocomplete · Semantic search · AI-powered recommendations · Merchandising engine · NLP-enhanced search · Shoppertainment
Industries
Software and SaaS · E-commerce technology · Artificial intelligence
Customer types
B2B e-commerce businesses · B2C e-commerce businesses · Merchants · Enterprise businesses
Customers & references
Ahlsell Denmark · Søstrene Grene · Matas · Juuls · EET · Silvan · Creativ Company
Analysis by AI ✨
The 2025 accounts show a post-tax loss of DKK 2.7 million and employee benefits expense of DKK 14.2 million. In its annual report, the company expects cash flow to turn positive in 2026.
Relewise was founded on 1 April 2020 and is registered at Trindsøvej 8, 1st floor, in Aarhus C. Its address changed from Trindsøvej 4, 1st floor, effective 21 June 2024; before that it was at Karupvej 6, 1st floor, from 29 October 2020 to 19 December 2022, and at Johannelunden 7 in Skanderborg until 28 October 2020.
In August 2026, the company had 20 employees and 18 full-time equivalents (FTE). It had 21 employees in each month from February through July 2026.
The current direct legal owners include B. Holmgård Kristensen Holding ApS with 10–14.99%, EEB Holding ApS with 33.33–49.99%, Founderment A/S with 10–14.99%, and TITANIA INVEST ApS with 15–19.99%. These ownership interests have been registered since 1 June 2024; EEB Holding ApS previously owned 100% from 27 May 2020 to 20 October 2020. Registered share capital increased from DKK 75,338 to DKK 76,801 effective 19 May 2025, and then to DKK 76,897 effective 1 September 2025.
AI-generated texts are based on registered information, which may be delayed or incomplete. Errors may occur.
Financials
| Reporting period | 2025DKK | |||||
|---|---|---|---|---|---|---|
| Gross profit | 12,879,533 | |||||
| Operating profit | -2,327,386 | |||||
| Profit before tax | -2,740,270 | |||||
| Net income | -2,723,202 | |||||
| Total assets | 12,880,625 | |||||
| Equity | 5,392,522 | |||||
| Avg. employees | 19 | |||||
2020–2025 Unlock financial history | ||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Contact
From relewise.com
| Contact | Phone | |
|---|---|---|
| Main | he***@relewise.comShow full | |
| Company | ||
| Sales | — | h**@relewise.comShow full |
| Brian Holmgård KristensenCPO & Co-founder | — | b**@relewise.comShow full |
| Chris GamblenSenior Sales Engineer, UK | — | c**@relewise.comShow full |
| Daniel Kjær FrederiksmoseGraphic Designer | — | d**@relewise.comShow full |
| Francine Oswaldo StudsgaardMarketing Specialist | — | f**@relewise.comShow full |
| Henrik NambordRegional Manager, SE, NO & FI | — | h**@relewise.comShow full |
| Linda NordénCustomer Success Manager | — | l**@relewise.comShow full |
| Mads Falborg Ejsing | — | m**@relewise.comShow full |
| Martin Popp AndersenBusiness Development & Partner | — | m**@relewise.comShow full |
| Ronnie BalleCTO & Co-founder | — | r**@relewise.comShow full |
| Rasmus Wulff JensenProcess & Automation Manager | — | r**@relewise.comShow full |
| Simon KønigsfeldtCustomer Success Manager | — | s**@relewise.comShow full |
| Theis Roy VedelSenior Partner Manager | — | t**@relewise.comShow full |
| Victor Koch PetersenBusiness Developer & Account Executive | — | v**@relewise.comShow full |
Gazelle
Candidate 2027 — one financial year missing
Gross profit must be at least 15,148,660 DKK in the financial year ending Dec 31, 2026.
Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Ronnie Balle | Registered as founderApr 1, 2020 | Current roles Board | Ownership Indirect owner · unknown stake |
People
| Person | Roles | Titles |
|---|---|---|
| Brian Holmgård Kristensen | Roles Board | TitlesBESTYRELSESMEDLEM |
| Christian Stampe Vinther | Roles Board | TitlesBESTYRELSESMEDLEM |
| Ronnie Balle | Roles Board | TitlesBESTYRELSESMEDLEM |
| Sune Danni Hansen | Roles BoardManagement | TitlesFORMAND • DIREKTØR |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| Deloitte Statsautoriseret Revisionspartnerselskab | AuditorBrian Charles Schmidt | RoleState Authorised Public Accountant | FromJun 15, 2026 |
| Deloitte Statsautoriseret Revisionspartnerselskab | AuditorMads Fauerskov | RoleState Authorised Public Accountant | FromJun 15, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership33.33–49.99 % | Voting rights33.33 % | FromJun 1, 2024 | |
| Ownership15–19.99 % | Voting rights15 % | FromJun 1, 2024 | |
| Ownership10–14.99 % | Voting rights10 % | FromJun 1, 2024 | |
| Ownership10–14.99 % | Voting rights10 % | FromJun 1, 2024 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Anders Boelskifte Mogensen | Ownership through | Unknown stake |
| Anders Holch Povlsen | Ownership through | Unknown stake |
| Astrid Storm Holch Povlsen | Ownership through | Unknown stake |
| Brian Holmgård Kristensen | Ownership through | Unknown stake |
| Christian Kastrup Schwarz Lausten | Ownership through | Unknown stake |
| Ronnie Balle | Ownership through | Unknown stake |
| Sune Danni Hansen | Ownership through | Unknown stake |