---
title: "Optimize.dk ApS – CVR 44013169, financials and ownership"
description: "Optimize.dk ApS (CVR 44013169). Active · Bogføring og revision; skatterådgivning · Aabenraa. 21 employees (CVR). Gross profit 12.5M DKK (2026)."
canonical_url: "https://datapublica.dk/en/companies/44013169-optimize-dk-aps"
locale: "en"
route_type: "company_overview"
robots: "index,follow"
---

# Optimize.dk ApS

Optimize.dk ApS \(CVR 44013169\). Active · Bogføring og revision; skatterådgivning · Aabenraa. 21 employees \(CVR\). Gross profit 12.5M DKK \(2026\).

CVR number: 44013169

## Company details

- **CVR number:** 44013169

- **Status:** Aktiv

- **Address:** Jens Terp-Nielsens Vej 13, 6200, Aabenraa

- **Legal form:** Anpartsselskab \(ApS\)

- **Founded:** Apr 25, 2023

- **Employees \(CVR\):** 21

- **Production units:** 2

- **Website:** https://www.optimize.dk/

- **Facebook:** optimize.dk

- **LinkedIn:** optimize-aps

## Description

Optimize provides digital bookkeeping, accounting, payroll administration, and outsourced finance services for small and medium-sized businesses, accountants, and accounting firms throughout Denmark.

Optimize helps businesses and accounting professionals streamline their finance functions through outsourced bookkeeping, accounting, payroll administration, reporting, budgeting, CFO services, and economic consulting.

### Company's own description on virk.dk

Resultatet findes tilfredsstillende. Resultatet reflekterer den lagte strategi som et fundament for fortsat vækst. Virksomheden forventes fortsat at være i vækst og udvikling.

Selskabets væsentligste aktiviteterSelskabet formål er at drive virksomhed med rådgivning og salg af ydelser inden for likvidtetsstyring,

bogføring, controlling, virksomhedsanalyser og strategiudvikling samt hermed beslægtet virksomhed.

### Products & services

ongoing bookkeeping and invoicing • accounting and reporting • payroll administration • financial management and budgeting • audit and year-end closing in cooperation with auditors • digitalization and process automation • external CFO services • external finance manager • external bookkeeper • economic consulting • external finance department

### Industries

professional\_services • finance\_insurance

### Customer types

small and medium-sized businesses • accountants • accounting firms

## Activities and industry

- Bogføring og revision; skatterådgivning

- 692000 — Bogføring og revision; skatterådgivning

## Latest financial period

- **Reporting period:** 2025/26 \(1 Apr 2025 - 31 Mar 2026\)

- **Currency:** DKK

- **Gross profit:** 12,461,178

- **Operating profit:** 2,016,779

- **Profit after tax:** 1,584,697

- **Assets:** 6,108,035

- **Equity:** 3,200,566

## People

| Person | Roles | Titles |
| --- | --- | --- |
| [Christian Holm Christensen](https://datapublica.dk/en/people/pid_entity_4004075174-christian-holm-christensen) | Board | BESTYRELSESMEDLEM |
| [Julie Harriet Rettig Petersen](https://datapublica.dk/en/people/pid_entity_4004029714-julie-harriet-rettig-petersen) | Board • Management | BESTYRELSESMEDLEM • DIREKTØR |
| [Klaus Ludwig Hansen](https://datapublica.dk/en/people/pid_entity_4000553831-klaus-ludwig-hansen) | Board | BESTYRELSESMEDLEM |
| [Peter Maindal](https://datapublica.dk/en/people/pid_entity_4000450962-peter-maindal) | Board | FORMAND |

## Auditor

| Audit firm | Auditor | Role | From |
| --- | --- | --- | --- |
| Martinsen, Statsautoriseret Revisionspartnerselskab | Andy Philipp Gøttig | statsautoriseret revisor | Jun 25, 2026 |

## Contact

### From [cvr.dk](https://datacvr.virk.dk/)

Advertising protected

Contact details from CVR must not be used for direct marketing when the entity is advertising protected. The protection does not cover details collected from the company’s own website. The general marketing rules still apply. [Read more at the Danish Business Authority](https://virksomhedsguiden.dk/content/ydelser/faa-reklamebeskyttet-din-virksomhed-i-cvr/3337006d-3b93-4bb0-bc08-82a0915c0332/)

| Contact | Phone | Email |
| --- | --- | --- |
| Company | 4445\*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F44013169-optimize-dk-aps) | ju\*\*\*@optimize.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F44013169-optimize-dk-aps) |

### From [optimize.dk](https://www.optimize.dk/)

| Contact | Phone | Email |
| --- | --- | --- |
| Main | 6644 \*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F44013169-optimize-dk-aps) | in\*\*@optimize.dk [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F44013169-optimize-dk-aps) |
| Company | 4445 \*\*\*\* [Show full](https://datapublica.dk/en/signup?redirectTo=%2Fen%2Fcompanies%2F44013169-optimize-dk-aps) | — |

## Legal owners

### Current

| Owner | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| OwnerCASJU HOLDING ApS | Ownership66.67–89.99 % | Voting rights66.67 % | FromSep 3, 2024 |
| OwnerCHRISTIAN HOLM CHRISTENSEN ApS | Ownership20–24.99 % | Voting rights20 % | FromSep 3, 2024 |

### Previous

| Owner | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| OwnerCASJU HOLDING ApS | Ownership100 % | Voting rights100 % | FromOct 13, 2023 | ToSep 2, 2024 |
| OwnerBAUNINVEST ApS | Ownership25–33.32 % | Voting rights25 % | FromApr 25, 2023 | ToOct 13, 2023 |
| OwnerCASJU HOLDING ApS | Ownership66.67–89.99 % | Voting rights66.67 % | FromApr 25, 2023 | ToOct 12, 2023 |

## Child companies

### Current

| Company | Ownership | Voting rights | From |
| --- | --- | --- | --- |
| CompanyExpressRevisor ApS | Ownership100 % | Voting rights100 % | FromSep 9, 2026 |

### Previous

| Company | Ownership | Voting rights | From | To |
| --- | --- | --- | --- | --- |
| CompanyFLERTAL ApS | Ownership100 % | Voting rights100 % | FromApr 1, 2025 | ToApr 1, 2025 |

## Ultimate owners
[View ownership diagram](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/portfolio)
| Name | Ownership through | Calculated ownership |
| --- | --- | --- |
| Julie Harriet Rettig Petersen | CASJU HOLDING ApS | 66.67–89.99 % |
| Christian Holm Christensen | CHRISTIAN HOLM CHRISTENSEN ApS | 20–24.99 % |

## Company pages

- [Overview](https://datapublica.dk/en/companies/44013169-optimize-dk-aps)

- [Financial report](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/financials)

- [Risk](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/risk)

- [Timeline](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/timeline)

- [Ownership and relations](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/portfolio)

- [Production units](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/production-units)

- [Gazelle](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/gazelle)

- [Investments](https://datapublica.dk/en/companies/44013169-optimize-dk-aps/investments)

- [Company website](https://www.optimize.dk/)

## Official sources

- [Official CVR record on Virk](https://datacvr.virk.dk/enhed/virksomhed/44013169)
