PAS NORMAL STUDIOS ApS
Core data
Name | PAS NORMAL STUDIOS ApS |
Address | Århusgade 126, 2150, Nordhavn |
Founded | Nov 7, 2014 |
Employees (CVR) | 53 |
Locations (P-units) | 1View locations |
Website | https://pasnormalstudios.com/de |
 Instagram | @pasnormalstudios |
 LinkedIn | pasnormalstudios |
Branch | Detailhandel med sports- og fritidsudstyr (476310) |
Name | PAS NORMAL STUDIOS ApS |
Address | Århusgade 126, 2150, Nordhavn |
Founded | Nov 7, 2014 |
Employees (CVR) | 53 |
Locations (P-units) | 1View locations |
Website | https://pasnormalstudios.com/de |
| Instagram | @pasnormalstudios |
| LinkedIn | pasnormalstudios |
Branch | Detailhandel med sports- og fritidsudstyr (476310) |
Keep track of PAS NORMAL STUDIOS ApS
Description
Pas Normal Studios is a Copenhagen-based brand of contemporary, technical cycling clothing, creating technically advanced apparel with visionary aesthetics.
Pas Normal Studios designs and produces high-end cycling clothing using innovative designs, brand collaborations, and new production methods. Its apparel is made with textiles and methods at the level demanded by professional riders, while being designed for long-term use and durability.
Products & services
Cycling clothing · Bibs · Jerseys · Rain jackets · Helmets · Race socks · Cargo bibs
Industries
Technical cycling clothing · Apparel and fashion
Customer types
Cyclists · Professional riders
Financials
| Reporting period | 2025DKK | ||||||||
|---|---|---|---|---|---|---|---|---|---|
| Gross profit | 45,468,751 | ||||||||
| Operating profit | 11,535,638 | ||||||||
| Profit before tax | 10,189,493 | ||||||||
| Net income | 7,901,030 | ||||||||
| Total assets | 149,312,537 | ||||||||
| Equity | 133,371,478 | ||||||||
| Avg. employees | 45 | ||||||||
2017–2025 Unlock financial history | |||||||||
Datapublica Risk Score
What goes into the assessment
Financials
Equity ratio, profitability, and liquidity
Accounts and history
Late filings and previous financial distress
Owners and management
Past bankruptcies and owners’ other companies
Company and connections
Age, industry, and shared addresses or contact details
Standard: Score and risk bandPro: Also a detailed explanation of the factors
Gazelle
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Børsen Gazelle is Dagbladet Børsen's award. Datapublica is not affiliated with Børsen. Calculated statuses are Datapublica's own analysis of public CVR financial-statement data.
Founders
| Founder | Registered as founder | Current roles | Ownership |
|---|---|---|---|
| Brian Nygaard | Registered as founderNov 7, 2014 | Current roles — | Ownership — |
| Peter Lange | Registered as founderNov 7, 2014 | Current roles BoardManagement | Ownership 20–24.99 %Indirect via MDSN HOLDING ApS |
| Thomas Karl Oskar Olsen | Registered as founderNov 7, 2014 | Current roles BoardManagement | Ownership 20–24.99 %Indirect via T.K.O. Holding ApS |
People
| Person | Roles | Titles |
|---|---|---|
| Morten Hummelmose | Roles Board | TitlesFORMAND |
| Peter Lange | Roles BoardManagement | TitlesBESTYRELSESMEDLEM • ADM. DIR. |
| Thomas Karl Oskar Olsen | Roles BoardManagement | TitlesBESTYRELSESMEDLEM • DIREKTØR |
| Tommy Petersen | Roles Board | TitlesBESTYRELSESMEDLEM |
| Henrik Poulsen | Roles EJERREGISTER | Titles— |
Auditor
| Audit firm | Auditor | Role | From |
|---|---|---|---|
| PricewaterhouseCoopers Statsautoriseret Revisionspartnerselskab | AuditorHenrik Aslund Pedersen | RoleState Authorised Public Accountant | FromMay 4, 2026 |
| PricewaterhouseCoopersStatsautoriseret Revisionspartnerselskab | AuditorThomas Wraae Holm | RoleState Authorised Public Accountant | FromMay 4, 2026 |
Legal owners
| Owner | Ownership | Voting rights | From |
|---|---|---|---|
Unknown Other Participant | Ownership20–24.99 % | Voting rights20 % | FromApr 24, 2024 |
| Ownership20–24.99 % | Voting rights20 % | FromApr 24, 2024 | |
| Ownership20–24.99 % | Voting rights20 % | FromOct 27, 2022 | |
| Ownership5–9.99 % | Voting rights5 % | FromMar 4, 2025 | |
| Ownership5–9.99 % | Voting rights5 % | FromMar 4, 2025 | |
| Ownership5–9.99 % | Voting rights5 % | FromMar 4, 2025 |
Child companies
| Company | Ownership | Voting rights | From |
|---|---|---|---|
| Ownership66.67–89.99 % | Voting rights66.67 % | FromApr 7, 2022 | |
| Ownership20–24.99 % | Voting rights20 % | FromMar 1, 2018 |
Ultimate owners
| Name | Ownership through | Calculated ownership |
|---|---|---|
| 🇮🇹Archive Srl | Ownership through Direct | 20–24.99 % |
| Peter Lange | Ownership through | 20–24.99 % |
| Thomas Karl Oskar Olsen | Ownership through | 20–24.99 % |
| Henrik Poulsen | Ownership through Direct | 5–9.99 % |
| Morten Hummelmose | Ownership through | 5–9.99 % |
| Tommy Petersen | Ownership through | 5–9.99 % |
Indirectly owned companies
| Name | Ownership through | Calculated ownership |
|---|---|---|
| Pas Normal Studios Copenhagen ApS | Ownership through | 4–6.25 % |